StyleFlow features and pricing
StyleFlow is booking, payments, loyalty, walk-ins and team management for barbershops and beauty shops, in one system with a client app, built behind the chair of a working barbershop open since 2006.
Shops run their calendar, deposits and Square payments, loyalty points and perks, walk-in queue, staff pay and client outreach from StyleFlow. Clients book online or in the shop's app, get confirmations and reminders by email and SMS, and can reschedule or cancel from a secure link. Booth renters keep their own account and clientele while working inside a shop. Prices below are per shop per month in US dollars.
Plans
Prices are per shop per month, in US dollars. Every plan, including the cheapest, includes:
- Online booking & scheduling
- Client management
- Email confirmations & SMS reminders
- Square payments
- Deposits
- Google Calendar sync
- Guest booking
- Basic analytics
| Plan | Price | Chairs | Monthly allotment | Adds |
|---|---|---|---|---|
| Starter | $29/mo | 1 chair | Unlimited appointment texts · 100 marketing texts · 500 emails /mo | The list above
|
| Pro | $69/mo | Up to 3 chairs | Unlimited appointment texts · 250 marketing texts · 1,500 emails /mo | Everything in Starter, plus:
|
| Growth | $119/mo | Unlimited chairs | Unlimited appointment texts · 500 marketing texts · 3,000 emails /mo | Everything in Pro, plus:
|
| Enterprise | $179/mo | Unlimited chairs | Unlimited appointment texts · 1,000 marketing texts · 10,000 emails · 200 SFI credits /mo | Everything in Growth, plus:
|
Founder offer: Enterprise for $115/mo instead of $179, locked for as long as the subscription stays paid, for subscriptions started by January 31, 2027.
Add-ons
- Extra covered chairs: Shops with employees: $17/mo per chair beyond what your plan covers (Starter covers 1; Pro, Growth and Enterprise cover 3). Booth renters on their own account cost you nothing.
- Engagement bundle: Business directory ($10), Events ($10) and Fantasy football ($15), or all three for $29/mo. Included with Enterprise.
- Signage and voice: $15/mo and $30/mo on Starter and Pro. Included with Growth and Enterprise.
- Text credit packs: 1,000 more marketing texts for $30/mo. Appointment texts are always included. Or connect your own provider account and send unmetered instead.
Every add-on is managed from Billing and can be dropped the same way it was added.
Features
Booking & scheduling
The core of the platform: a slot engine that never offers a time it can't honor.
- Real-time availability checked against bookings, scheduled breaks, and blocked time
- Services with categories, durations, prices, and optional add-ons
- Per-operator service variants — each chair keeps its own menu and prices
- Deposit rules by service and operator, with first-visit and walk-in policies
- Booking statuses that track no-shows and late arrivals automatically
- Reschedule-by-link: clients confirm a new time from an expiring secure link
Payments & deposits
Square built in; cash respected. One ledger for everything.
- Square integration: charge, refund, and card-on-file, connected per shop or per chair
- Deposits collected at booking, refunded on cancellation per your policy
- Cancellation fees and store credit tracked in the same ledger
- Refunds claw back commission automatically where commission rules apply
- Cash payments recorded alongside card transactions
Walk-ins & on-deck queue (Kiosk from Pro)
The line at the door gets the same system as the calendar.
- Self-serve kiosk registration for walk-ins
- On-deck queue with position tracking and notifications
- Walk-in clients join the same client record system — no orphan visits
Loyalty, perks & tenure (From Growth)
A real loyalty engine — not a punch card.
- Append-only points ledger: earn, redeem, manual adjust, refund
- Follow points for an Instagram or Facebook follow, each claimable once, and two-sided referral points when a referred client completes their first visit. Google reviews are optional and never rewarded
- Perk tiers with redeemable rewards: free add-ons, service credit, product credit, flat discounts
- Loyalty groups with discounts tied to qualifying services
- Tenure milestones: long-time clients earn loyalty discounts automatically
Clients, CRM & outreach
Every visit, note, and message in one client record.
- Client profiles with visit history, no-show counts, birthdays, and source tracking
- Private CRM notes with visibility fencing — employed operators see their own clients
- Email and SMS campaigns with recipient filters: everyone, individuals, by tenure, by loyalty tier
- Monthly send allotments per plan, or bring your own email/SMS provider — unmetered
Team, commission & timecards
Booth renters, hourly, commission, or hybrid — the system knows the difference.
- Email invitations that onboard staff into the shop securely
- Employment modes per operator: booth renter, hourly, commission, hybrid
- Commission rules and an entry-level compensation ledger
- Timecards for hourly staff
- Per-operator schedules, breaks, and blocked time
- Authority controls: decide who can refund and who sees which clients
Recurring appointments
Standing clients stay standing — their next visits book themselves.
- Weekly, biweekly, or monthly repeat series per client
- Next bookings generated automatically, skipping conflicts
- Pause, resume, or cancel a series any time
- Operator view of every active series in the shop
Confirmations & reminders
Clients hear from you at the right moments without anyone typing.
- Booking confirmations by email and SMS
- Scheduled reminder runs ahead of every appointment
- Expired unconfirmed bookings marked no-show automatically
Reports & analytics (From Pro)
Know what the shop actually made.
- Earnings reports by operator: gross, refunded, and net
- CSV export for your accountant
Digital signage
The TV in the waiting area becomes part of the system.
- Signage boards with zones and widgets: live schedule, announcements, promos, media, clock
- Pair any screen with a secure display link — no extra hardware account
- Day-part scheduling so morning and evening screens differ
Integrations
Connect the accounts the shop already has.
- Google Calendar sync per operator (from Pro)
- Square OAuth for payments — per shop or per chair
- Bring-your-own email (Acumbamail) and SMS (ClickSend) accounts for unmetered sending
- Stripe handles your StyleFlow subscription billing
StyleFlow Intelligence (Enterprise)
Intelligence that knows your shop's numbers.
- Chat assistant scoped to your shop's own data
- Scheduled insights: daily, weekly, or hourly refresh
- Bring your own model key (Gemini, Anthropic, OpenAI, Groq) — encrypted at rest
Signing up
No card, no commitment — a person reads every request. Get early access.
Common questions
Can I sign up right now?
Not yet — self-serve signup is closed while we onboard a small founding group of shops first. Tell us about your shop and we will be in touch; SFI, StyleFlow's built-in intelligence, walks you through setup. No card, no commitment.
Do I need new payment hardware?
No. StyleFlow connects to Square — link your existing Square account per shop or per chair, and cash visits are tracked in the same ledger.
What happens if I hit my monthly text or email allotment?
Appointment texts — confirmations, reminders, running-late and cancellation notices — are included and never pause. Marketing texts (messages you or the assistant write, and campaigns) and emails count against your plan: you get a warning at 80% and sends pause at the limit — nothing is billed silently. A marketing text counts per segment, up to 160 characters (70 with emoji). You can add credits, or connect your own email/SMS provider account and send unmetered.
Can I add more staff than my plan includes?
Yes — extra operator seats are available as an add-on on plans with seat limits.
What is StyleFlow Intelligence?
SFI — StyleFlow Intelligence — is scoped to your shop's own data — chat plus scheduled insights. It's included with Enterprise and available to other plans as a paid add-on.